BRILLIANT SUCCESS - !(/content/images/2012/09/2.jpg) - !(/content/images/2012/09/1.jpg) - !(/content/images/2012/09/3.jpg) - !(/content/images/2012/09/4.jpg) - !(/content/images/2012/09/5.jpg) ***A striking campaign for the new hair treatment „Nectaya“ from Goldwell.***Nectaya is an ammonia-free, salon-exclusive hair coloring treatment, complete with 92% natural ingredients. As eye-catching as the new nectar-infused color enhancer, are the innovative campaign media, namely a flyer on which a 3D virtual salon makes its home. Magnified touch points even reveal where consumers can experience Nectaya for themselves.